Silverleaf / Mends St Arcade
Silverleaf Investments are a Fremantle-based property development company that Tangelo has worked with on numerous projects. They needed our help to create some appealing promotional and communication material for a new development opportunity in popular Mends St, South Perth. The development includes multi-levelled apartments, a supermarket and various specialty stores. The brief included naming and creating a logo and supporting graphics, promotional material and billboard to promote the new development to investors and retailers.
The name ‘Mends St Arcade’ was chosen and the logo created is based on a stylised plane tree leaf, referencing the leafy, tree-lined street the area is known for. The promotional brochures and a billboard were then designed, using architectural renderings to maximum effect, all in a clean, confident and contemporary style. The end result is a name, a brand and promotional material Silverleaf can confidently use to approach investors and retailers.
- Project Brand Name
- Supporting graphics
- Promotional brochure